Thank you Golden State Builders Exchange for giving me a warm welcome at your May 13th 2010 Conference. I had such a great time, I wish I would have booked my flight a bit later so I could have spent more time with all of you.
For those that don’t know, the Golden State Builders Exchange (GSBE) serves over 22,000 California construction firms through its State Fund Safety Group, and its 26 independently managed Builders Exchanges.
Since many of the members of GSBE asked me about the resources I was using, I’ll just put it all right here:
The video we watched was Social Media Revolution 2
I spoke about one of the best Business Blogs in the Internet American Express Open Forum. The construction Blog I found is Construction Marketing Ideas. The all in one multimedia Construction website was ConstrucTube.
I spoke about the ever changing Facebook privacy options and the infographic of the changes.
For all you wine drinkers out there from the GSBE. One of the biggest Social Media stories is Gary Vaynerchuck and his Wine Library TV video Blog. Very informal- which makes it successful, and fun to watch.
Tracking data was a big part of your website. Where is that traffic coming from and how long are they staying. I use Google Analytics to analyze this information. Google has so many other great services like the one Denice brought up, where you can track anytime a specific word or phrase is mentioned online- Google Alerts.
The “What’s next” in Social Media, I spoke about Foursquare and Gowalla.
What to look for when Hiring a Social Media Employee and Part 2 by my Social Media friends contributing to my Blog.
Thank you again to everyone from the Golden State Builders Exchange for your time and if you have any questions, please feel free to contact me.